

What just launched
Eternit Baltic now has a first, product‑specific EPD covering corrugated fiber‑cement sheets at 6 mm thickness, in natural grey and coated colors. The declaration reads like a product‑family scope rather than a single SKU, which helps teams map color and finish choices without juggling multiple PDFs. It is issued with the program operator EPD Hub and credits Etex Group as the EPD developer. The publication month is September 2025.
Why it matters in their market
Eternit Baltic supplies fiber‑cement roofing and cladding used across agricultural, light‑industrial, and residential projects in Northern Europe. These are practical, long‑life sheets that specifiers already know. Adding a verified EPD moves the product from “trusted by installers” to “documented for carbon accounting,” which shortens submittal back‑and‑forth and reduces the risk of being swapped out when buyers prefer products with third‑party verified data.
Competitive read, right now
Swisspearl Group maintains active, product‑specific EPDs for fiber‑cement facade boards and roof slates via IBU. Those records keep Swisspearl well positioned for exterior cladding and slate projects in Europe. We do not see corrugated fiber‑cement roofing sheets from Swisspearl covered in a current public EPD, which makes Eternit Baltic’s sheet‑specific coverage a timely move.
James Hardie shows current EPDs for exterior cladding in Europe and the U.S., plus gypsum‑fibre boards in Europe. That offers strong facade coverage, although it does not overlap directly with Eternit Baltic’s corrugated sheet format. On bids where farm or utility roofs compare sheet against sheet, Eternit Baltic’s new EPD narrows choices to performance, price, and lead time.
Program operator choice, in brief
The declaration is published with EPD Hub, a digital‑native operator whose rules align to EN 15804 and ISO 14025. If a portfolio grows, EPD Hub’s model supports scaling families and updates efficiently, which matters once sales asks for the next variant to be added. Teams should still confirm each declaration’s geographic scope and modules to match project LCA needs.
How sales and marketing can use this today
Link the EPD alongside the Declaration of Performance on product pages for Villa, Gotika, and Klasika sheet profiles. Add the document to downloadable bid packs so roofers and distributors are not digging through inbox threads. Train channel partners to reference the EPD in prequals and early take‑offs, where having a verifiable record removes a silent penalty in many owner screens. One more tip, mirror the file in local language where projects expect it.
Where to find it online
We did not find the new EPD on eternitbaltic.com at the time of writing. Visibility matters because buyers often start at the manufacturer page, not an operator library. Adding a clear EPD link to each relevant sheet profile and to a central sustainability or downloads page will reduce friction adn help the document do its job.
The takeaway for product teams
Eternit Baltic has entered the transparency arena with a declaration that fits its core roofing format. Immediate next steps could include extending coverage to additional thicknesses or profile families, then keeping distributor pages in sync so the EPD is two clicks from any spec list. That is how a single document turns into steady, specification‑grade momentum.


