Holcim’s product map and EPD coverage

Holcim in one view

Holcim spans core materials and building‑envelope brands. Think cements and blends (ECOPlanet), ready‑mix lines like ECOPact, aggregates, plus membranes, shingles and coatings via Elevate, Duro‑Last, Malarkey and Gaco. Their public sustainability storyline is easy to find on the company site (Holcim Sustainability).

How many product families and SKUs

Across regions Holcim plays in half a dozen major categories, with individual SKUs in the hundreds. That includes dozens of cement and binder variants, hundreds of site‑specific concretes, and a deep bench of roofing membranes and shingles. Exact counts shift by country and year, so treat these as directional rather than lab‑grade.

Where EPD coverage is strongest today

• Ready‑mix concrete appears broadly covered with plant or mix‑specific EPDs across multiple geographies, often under European and North American program operators (EPD International AB, 2024 to 2025).
• Roofing membranes under Elevate show current EPDs for EPDM and TPO in North America with expiries reaching into 2030, published with ASTM International as the operator (ASTM International, 2025).
• Duro‑Last PVC membranes have product‑specific EPDs published with NSF, visible through the 2027 to 2028 window (NSF International, 2027).
  These signals match what specifiers expect on large capital projects in healthcare, logistics and higher‑ed.

Where coverage looks uneven or missing

Two spots stand out when we scan public registries by brand naming conventions, not every last datasheet.

• Polyiso roof insulation. Competitor catalogs from GAF and Carlisle show current polyiso EPDs through 2026 to 2030. If a project mandates EPDs at the assembly level, a missing polyiso EPD can push an otherwise comparable roof system out of the base spec in favor of a package with full documentation (NSF International, 2030; ASTM International, 2026).
• Aggregates. Holcim sells aggregates at scale, yet site‑specific aggregate EPDs in the US appear sparser than their concrete footprint. Where DOTs or owners request project‑regional EPDs, that gap can slow submittals.

If you are comparing catalog to catalog, be mindful that naming, operators and regional brand structures can obscure what exists. Ask for the most recent program‑operator URL to be sure.

Not a pure play, a portfolio

Holcim is not tied to one product type. They compete in high‑volume structural materials and in building‑envelope systems. That mix matters. A concrete EPD will not unlock a roofing specification, and vice‑versa. Teams that win specs bundle several compliant declarations so estimators do not need to swap components mid‑bid.

Who they meet in the market

• Core materials: Heidelberg Materials, CEMEX, CRH, GCC and Buzzi show large public sets of concrete and cement EPDs in the US and EU, many current into 2028 to 2030 (ASTM International, 2025; EPD International AB, 2024).
• Building envelope: GAF, Carlisle SynTec, Johns Manville and Sika Sarnafil publish product‑specific EPDs for membranes, insulation, and accessories in similar time ranges (NSF International, 2028 to 2030; ASTM International, 2026 to 2028).
  That means most shortlists will include at least one rival with the necessary paperwork already in hand.

Commercial takeaway for spec‑driven sales

On projects that score materials or enforce owner standards, a product without its own third‑party verified EPD creates a penalty. Teams must fall back to conservative defaults, which raises modeled carbon and risk. A comparable product with a current, program‑operator EPD is simply easier to specifiy. We see that reduce friction at precon and shorten loops in submittals.

Moves that close the gap fast

• Prioritize EPDs where Holcim’s envelope portfolio is leaner by documentation, especially polyiso insulation and common adhesives or fasteners in roof assemblies. Competitors already use those to win ties in office, life‑science and education builds (NSF International, 2029 to 2030).
• Keep cement coverage current in the US with Type IL updates, then propagate into your most‑sold ECOPact mixes so the concrete and binder stories align under the same PCR.
• Pick the same PCR families your rivals use so buyers can compare like with like, and check renewal dates to avoid near‑term expiries on marquee SKUs.
  A great LCA partner will survey competitive PCRs first, then design the data‑collection sprint so plant teams spend minimal time digging through meters and weigh tickets.

The bottom line

Holcim’s EPD posture is strong in concrete and solid in membranes and shingles, with opportunity in insulation and certain accessories. If you compete with them, you can still out‑document in targeted categories. If you sell through them, align your launches so every high‑runner SKU ships with a current EPD that lives on a trusted registry. That is the difference between being in the spec and being the first alternate, which is not where anyone wants to be, definately.