

Why the race is on
AI buildouts are reshaping power demand, which keeps sustainability leaders on the hook for bigger, faster cuts. Global electricity use from data centers is projected to more than double to around 945 TWh by 2030, with AI as the main driver (IEA, 2025) (IEA, 2025). In the United States, this segment accounts for a large share of expected grid growth through 2030 (EIA, 2025).
Energy was step one, materials are step two
Operators are matching consumption with cleaner electricity, then turning to embodied carbon in the buildings and equipment that house compute. Google even flags cloud regions with higher carbon‑free energy percentages so customers can choose lower‑carbon locations (Google Cloud, 2025). At the build stage, pilots with mass timber and lower‑carbon concrete show double‑digit embodied‑carbon cuts for new facilities (Microsoft, 2024).
The multiplier effect of “minor” inputs
One fastener at 0.12 kg CO₂e looks trivial until a campus uses 1.2 million of them. That is 144 t CO₂e, roughly the same order as a sizable mechanical package. Cable trays, coatings, sealants, anchors, castors, labels, filters, even rack grommets, repeat across thousands of rooms and refresh cycles. Small per‑unit impacts multiply, then show up in Scope 3 reports that determine who gets future work.
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Why EPDs tip the scales
When a product‑specific, third‑party verified EPD is available, procurement can count the declared values. Without one, many teams default to conservative database factors, which function like a quiet penalty in carbon budgets. That penalty can push a product off the shortlist even if price and performance are solid. An EPD removes guesswork, unlocks credible comparisons, and shortens sign‑offs because reviewers can trust the verification.
What buyers will ask for now
Expect requests for product‑specific EPDs that follow EN 15804 or ISO 14025, declared at the plant level where possible. They will want a clean bill of materials alignment, a reference year for data, and machine‑readable outputs so data can flow into internal dashboards. Some owners also ask for evidence of recycled content, low‑carbon mix designs, or renewable feedstock shares alongside the EPD to defend design choices in their audits.
The BOM reality of data centers
Data centers are libraries of repetition. A single campus can install the same coating, cable tie, or HVAC filter tens of thousands of times, then repeat during refresh cycles every few years. If your item is cheap, standardized, and everywhere, it is a carbon line item with leverage. Treat it as such, or someone else will.
Fast path to an EPD without drama
Start with the SKU families that repeat the most per megawatt built. Pull utility, production, material, and waste data for a recent 12‑month period. If a product is new, a prospective EPD based on three months of production is often feasible, then updated once a full year of data accrues. Choose the PCR your competitors use, unless an expiring rule would force a rework soon. Publish with a reputable program operator and request a digital dataset alongside the PDF so procurement can ingest it in hours, not weeks.
Quality that passes the hyperscale sniff test
Auditors look for consistent system boundaries, transparent secondary data choices, and credible allocation. They notice if your declared unit does not match how the product is actually purchased. They also notice typos, which sounds petty but it signals sloppiness. Make review easy with clear assumptions, referenced cut‑off rules, and a tidy annex of evidence.
The spec win arithmetic
An EPD for a repeating, “minor” input can pay back on one medium campus. Multiply a one‑time credential across racks, rooms, and regions and the revenue story compounds. If you want a seat at the zero‑carbon table, treat every nut, tray, sealant, and coat as a carbon product. The market is moving either way, and it is moving quickly, definately.


