Your EPD Can Pay Dividends
You spent months corralling plant data, then celebrated when the verified document arrived. Now the file sits in a shared drive while your sales team keeps pitching on price. An EPD is more than proof of good practice. Treat it as a revenue lever, and the math starts to look interesting.
Make the EPD Unmissable
Buyers cannot value what they do not see. Post the certificate on every product page, tuck it into cut sheets, and print the QR code on packaging. In markets like the Netherlands, 60 percent of public tenders now reject bids that lack verifiable environmental data (NMD, 2025).
Translate Numbers Into Plain Claims
An EPD lists impact categories that read like lab notes. Reframe the data so sales can say, “Our panel trims global-warming potential by 14 percent versus the industry average,” then cite the page and table for proof. Deals close 12 percent faster when reps offer ready-made carbon comparisons (McKinsey, 2024).
Equip Specifiers Before They Ask
Architects and engineers love tools that shave minutes off submittals. Create a zipped folder with the EPD, a one-page summary, and a BIM object tagged with the PCR reference. Send it before the design meeting and you shift the conversation from why you qualify to where you fit in the spec.
Streamline Compliance Checkpoints
Many contractors upload documentation to portals like GRESB or OneClick’s data hubs. Pre-fill the portal fields that map to your EPD and share the spreadsheet. When the GC sees zeros for follow-up questions, your brand gains the reputation for being the easier choice.
Keep the Story Current
If you swap resin suppliers or add renewable power on site, the impacts shift. Schedule a mid-cycle variance scan every twelve months. Small tweaks that cut carbon intensity by even 5 percent warrant a refreshed EPD, which resets the date stamp buyers look for.
Ready to See What Your EPD Can Earn?
Curious which channel will move first or how to frame savings in dollars per ton? Connect with Walker and turn your document into a sales multiplier.
About the Author
Walker Ryan is a climate-tech entrepreneur focused on driving industrial decarbonization through better data. As the founder and CEO of Parq, he helps manufacturers generate high-quality, third-party–verified carbon disclosures at scale—accelerating a traditionally slow and expensive process. Before starting Parq, Walker led over $200 million in sustainability-focused investments as VP of Strategy & Growth at ReStream Solutions, following earlier experience in investment banking at Deutsche Bank. He brings a rare mix of capital markets expertise and hands-on sustainability knowledge to tackling the infrastructure of industrial emissions.