mafi: natural wood floors and their EPD gap
Architects love mafi’s tactile, oiled wood surfaces because they read warm and real. Spec teams, though, check something colder first. Does the product show up in EPD registries they trust, today.
Who mafi is and what they sell
mafi Naturholzboden GmbH is a design‑forward Austrian maker focused on natural wood floors with a signature oiled finish. The range spans wide planks, herringbone and chevron patterns, stair treads and nosings, wall and ceiling cladding, and care products. Given the mix of species, dimensions, and finishes, the catalog likely runs into the hundreds of SKUs.
Where these products get specified most
Premium residential, boutique hospitality, flagship retail, and statement spaces in workplace interiors. Anywhere a designer wants real wood character that ages well. Installers and owners often cite easy spot repair with oil finishes as a practical win.
EPD coverage today
As of January 6, 2026, we did not find a current, product‑specific EPD publicly listed for mafi’s core natural wood plank lines in the major registries we monitor. Adjacent flooring EPDs exist in the market, but they are not clearly tied to mafi’s flagship SKUs. If a project‑specific or regional declaration exists, it is not broadly visible to specifiers right now.
Why that gap matters in specs
Many owners and design teams now set internal carbon targets or pursue rating systems like LEED v5. When a product lacks a product‑specific EPD, modelers must fall back to conservative defaults, which can make a beautiful floor look heavier on paper than EPD‑backed options. The practical result is simple. If compliance is tight, buyers shortlist the product that keeps the model clean.
Competitors that often appear with EPDs
Engineered wood leaders like Kährs and Tarkett have published product‑specific EPDs for common plank constructions through recognized program operators. Heritage solid‑wood brands such as Junckers have published in the past, with several records now expired. None of this says those products are inherently better. It only means they clear a documentation gate that turns into a tie‑breaker on many projects.
A likely best seller at risk
Take an oiled European oak wide plank, mafi’s calling card. On a LEED‑targeted office fit‑out, a close substitute with a visible, product‑specific EPD can win the slot even if aesthetics are neck and neck. The EPD removes a friction point in the model review. Without it, the spec can quietly drift.
What a fast path to wood‑flooring EPDs looks like
Start with the families that drive most revenue. Pick a recent production year and align on the PCR competitors use for wood flooring so comparability lands where spec teams expect. Pull plant utility data, resin and oil formulas, coatings and abrasion layers, packaging and yield. Map transport to typical markets, then choose a program operator familiar to European and US audiences such as IBU or EPD International. Publish with crisp product naming so sales and distributors can match SKUs instantly.
Smart starting scope
One well built model can often represent multiple plank variants if construction and bill of materials are common. That lets teams cover dozens of SKUs with a small set of declarations and move quickly. Aim first at the patterns and widths that appear in 70 percent of quotes. Tidy data once, reduce back‑and‑forth, and ship enviromental paperwork while the design window is still open.
What this means for mafi and for specifiers
The brand already wins on look, touch, and craft. Closing the EPD gap on the top movers would neutralize a compliance objection and keep those planks on more shortlists. The hard part is the first data pull. The easier it is for plant and product teams to hand off data and for someone else to handle program operator workflows, the faster those declarations land where decision makers actually check.
Frequently Asked Questions
Does mafi sell anything beyond flooring
Yes. In addition to wood floors, mafi offers complementary stair parts and wall or ceiling cladding, plus cleaners and maintenance oils designed for their oiled finishes.
Are there industry EPDs mafis products could use temporarily
Industry‑wide EPDs may exist for some wood categories but they rarely cover premium engineered or solid plank constructions one to one. Product‑specific EPDs are the safest path when projects prefer explicit documentation.
Which competitors commonly show EPDs for similar wood floors
Kährs and Tarkett often appear with current product‑specific EPDs for engineered planks. Junckers has published previously, with several records now expired.
What should a manufacturer prepare to accelerate EPD creation
Have utility data for the chosen reference year, formulations for oils and adhesives, material safety sheets, packaging specs, scrap and yield, typical transport routes, and production volumes per SKU family ready. That set covers most early reviewer questions.
About the Author
With a passion for sustainability and a love for complex data, Toby helps manufacturers efficiently collect data from across their organization and get their EPDs done right. He’s especially interested in how AI can support human expertise, helping R&D and factory teams work faster, smarter, and with less friction.
